Check out the latest football boots turning heads at JJB Head Office!
Introducing the revolutionary adidas F50 adiZERO miCoach; the world’s first football boot with a brain! Using innovative computer chip technology to analyse your performance on the pitch, the new adidas F50 adiZERO miCoach represents a major breakthrough in modern football boot design.
Available to PRE-ORDER now from JJBSports.com, the adidas F50 adiZERO miCoach boots allow players to record, review and compare their match data with some of the best players in the world via a lightweight Speed Cell positioned comfortably in the outsole. These stats, including speed, distance and time can then be analysed to create personalised training programmes specifically tailored to your ability!

Third Generation
Soon to be worn by the likes of Lionel Messi, Luis Suarez, David Silva and Ashley Young, this radical third generation edition also features a new Sprint Web frame for enhanced support and stability throughout the foot. Complete with Sprint Frame and Sprint Skin technology for unbeatable grip and balance on a match day.
adidas have been developing the boot with world player of the year Lionel Messi and look set to transform the way amateur footballers train and perform. The aim of the manufacturer is to create an online community of players who will use the miCoach Speed Cell to upload their match data and compare stats with their friends, teammates and even footballing heroes.
But don’t worry, the Speed Cell is safely placed in the cavity of the boot’s outsole to ensure no damage is done and they remain comfy too! Hailed as the lightest boot on the market upon their arrival, the new upgraded edition of the adidas F50 adiZERO weighs just 173 grams – ensuring speed and acceleration are at a premium once again.
MiCoach Technology
The technology works by capturing 360 degree player movements throughout a match which are then measured into statistics for detailed online analysis. This can be uploaded wirelessly to your tablet, PC or MAC and even shared on sites such as Facebook!
The miCoach technology is already widely used by athletes to evaluate their performance as they train and compete. But now with the creation of the adidas F50 adiZERO miCoach, the mass market will be able to experience what it’s like to be at the very top of the sport.
Available in two eye-catching colourways, the adidas F50 adiZERO are also purchasable without the miCoach Speed Cell for those looking to stick with tradition.
The adidas F50 adiZERO miCoach boots are available to PRE-ORDER now from JJBSports.com ahead of their release on Friday 2nd December 2011. And be sure to keep an eye out for how the pros perform when get their hands on them from Friday 11th November!
Do you like the new adidas F50 adiZERO miCoach football boots? Let us know below…




Saw these on Messi the other night! Can’t wait till they come out!